I want to tell you about Saffron Rose and how children pick up light. I grew up Bahá'í in Kenya. The Faith began in Iran, and while the community is as diverse as the world itself, my mother brought her Iranian heritage into everything we celebrated. For the commemoration of the passing of Bahá'u'lláh, we would get up in the middle of the night. And there would always be sholehzard, a Persian saffron rice pudding, warm and fragrant and golden, served as a commemorative food. It wasn't just warm and...
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When I first started this business, several people suggested that I take the Persian/Arabic script off the logo. They were well-meaning — they said people wouldn’t understand it, that people were not ready, or that it might even frighten people. Someone even asked me what the "scribbly, sanskrit" was supposed to be. But it was never a question for me. What I knew then, and what I know now, is that showing up as our authentic selves matters — in all our specificity. I have always felt that beneath everything...
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